![]() ![]() Geography – Search results typically default to global, so you’ll often want to limit the geographic location to just the areas you’re interested in prospecting.Some Sales Navigator filters you can choose include: ![]() Set the parameters too small, and you run the risk of missing out on potential customers that could be a good fit for your offer. ![]() Set the filters too broad, and you’ll be inundated with far more people than you could feasibly target. LinkedIn’s Sales Navigator offers a myriad of filters to help you more accurately target your core audience. The following Sales Navigator best practices should help start your Sales Navigator journey, while allowing you to refine and improve your searches along the way. Understanding how Sales Navigator works and is best used can be the difference between finding your ideal customer and wasting precious time conducting fruitless searches. LinkedIn Sales Navigator gives sellers more robust search options, but this also means the tool comes with a bit of a learning curve. How To Optimize Results with These LinkedIn Sales Navigator Best Practices ![]()
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